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THE CHARGE-IT CREDIT CARD BLOG
CreditCardGuide.com |
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First, I would like to thank you for taking time to view the CreditCardGuide.Com blog. This blog aims to build awareness and provide you the most up to date information and resources in the credit card industry.
So, if you’re looking for the most up to date news, commentary, and the top credit card offers available today, you have reached the right place.
We consider your feedback an integral part of this conversation, so feel free to share your two cents! |
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To Share or Not to Share Credit Card Accounts
When it comes to credit cards, do you think it is wise to have joint accounts or authorized users? While the answer to that question varies among cardholders, it is one that many people at one time or another will have to think about. Whether it is a spouse, child, colleague or someone else having someone else on your account is something that takes a lot of thought. If you do decide that add someone onto your credit card account it is best to know the difference between having authorized users and having joint account holders. Each varies on the risk involved and what can and can’t be done by the secondary cardholder. An article on Bankrate.com entitled "Sharing Credit Card Accounts", explains both options in detail.
Like so many other stories involving credit cards, sharing plastic is something that can both help and hurt the main account holder. While there are many pros and cons that can be outlined there are a few that stand out more than others. As for advantages, those that share credit cards often find it easy to track any bills that are needed to be paid as well as any unexpected expenses. Sharing a credit card can also help those that may have little or no credit history. For these accounts, the credit card is reported on both cardholders’ reports and as long as payments are made on time, it will help increase both scores.
When it comes to sharing a credit card there are also disadvantages that often deter many people. A major problem that joint accounts come across is reaching and going above the allotted credit limit associated to their account. Another problem is that if the payments are late or never paid at all, this will be reported on your credit report even if it happens to not be your fault.
As Reward Credit Cards Change, So Must You
When it comes to reward credit cards, there is no doubt that they have become one of the most popular types of plastic within the past couple of years. In a recent survey asked by Bankrate.com on the reason behind getting a new card, looking for better rewards/perks received the highest percentage by far when compared to other choices. Even during times that cardholders interest rate changed dramatically, these types of cards continued to remain one of the top choices of plastic.
Because of the attention reward credit cards continue to receive, we have seen multiple issuers release new cards to compete for cardholders’ attention. With these cards, cardholders are seeing rewards that at one time were only given during a certain time period given as the norm. In addition to that while in the past you could only redeem rewards in certain purchases or categories, today issuers are removing those requirements and giving cardholders the ability to earn double and triple on all purchases.
As more credit cards continue to be released it is important to remember that while many cards may have the rewards you may have always wanted, there is much more that you must first look at before applying for the card. Just as each issuer is different so are the plastic they offer. With the increase in rewards, many issuers have also increased the annual fee as well as place other stipulation on redeeming rewards. While earning double miles or additional cash back may be great, these stipulations can sometimes end up leaving you coming up short on rewards and also ultimately cost you more in the long run.
Credit Card Issuers Continue to Re-Invent Themselves
When it comes to the credit card industry what is the first thing that comes to mind? Over the last couple of years many people’s answer to this very question has changed quite a bit. While some may still have something positive to say, for the most part majority of Americans’ responses will be negative. Because of this, issuers have had to re-invent themselves to not only keep current cardholders engaged but also attract new cardholders.
When it comes to how issuers will continue to get the attention of both current and potential cardholders, issuers have decided to go to where the people are. In addition to that they are giving cardholders more by way of cash back and rewards among other things. As for going to where the people are, this year we have seen issuers become more interactive than any time in the past. With the help of Facebook as well as other social sites, we are seeing promotions by card companies that are not pushing consumers to apply for cards. One of the largest to date was directed by Chase, which consumers could vote on which charities they thought deserved the chance at winning monetary prizes. When it comes to giving cardholders more rewards such as cash back and miles, already this year we have seen credit cards companies introduce plastic with rewards never seen in years past. While we are not sure how many more will more will come out by the end of 2010, experts believe that at least one by all of the large issuers will be made available.
So will these moves by card issuers prompt you to get new plastic? Even as issuers continue to re-invent themselves, for many Americans there is still quite a bit that credit card companies must do before they can be trusted again. The fact still remains that many cardholders feel that they were unjustly targeted when it came to the many changes that cardholders saw happening to their accounts. For nearly all, these changes ended up costing them more in the long run and have pushed their financial goals back by months or years. For many this was the breaking point that allowed them to end their "love/hate" relationship that they had with their credit card.
Chase Focuses on Reliability with Business Owners
When it comes to any company getting in front of your primary audience is key, and credit card issuers are no exception. While in majority of the cases we see marketing focused primarily on the products or services being sold, we rarely see the spotlight on the costumer. Like anything else one of the best and most effect things any company can have is a positive recommendation from "word of mouth". In a few days we will start to see one credit card issuer show their cardholder’s opinion in an effort to get the attention of other potential customers.
Starting early July, business owners will begin seeing advertising from Chase in an effort to focus in on the reliability actual New York business owners have in their "Ink" cards. For the most part they detail what business owner love most about their plastic and how they benefit most by using their Ink business card over other business credit cards that are available to them. When it comes to where Chase plans to advertise, they plan to put their ads on highly viewed television stations as well as highly read publications. As for television stations they include Discovery, ESPN, FOX News, History Channel, MLB on FOX, The Science Channel and even the Weather Channel. For print ads they can be viewed within The New York Times, Wall Street Journal, Fast Company, as well as a couple others.
When it comes to the Ink line of cards, Chase has made them a priority as one of the newest business cards available to small business owners. As when they were first announced the ultimate goal for the Ink cards was to address the needs that small businesses have displayed from daily operations. In addition to that they also wanted to give quick access to capital as well as improve cash flow. From the real life responses that business owners have concerning their plastic, it looks like Chase has done exactly that.
Prepaid Card Offers More than Just Plastic
When you think about reloadable prepaid debit cards, what is your first thought? For many, it is probably just a card that someone can get for making payments when they really don’t want to use their credit card or bank issued debit card. While this is partly true, prepaid cards have grown into something much more within the United States. For many consumers, prepaid has become a way of life which in turn have made companies re-evaluate their focus on those using this type of plastic. While in the past prepaid cards were just simply plastic with not much issuer interaction, things have changed and one company that seems to be leading the way is known as Mango Financial.
Unlike many prepaid card issuers, Mango Financial has decided to give consumers more than just plastic. Instead they are giving cardholders the ability to have a traditional banking experience without a commitment. To do this they have introduced actual brick and mortar locations where no bank account is needed to cash checks (load onto a debit card) for far less than it would cost at other places. Not only that, they also give those that enter the stores the ability to speak with someone or simply cash their checks on their own by using a kiosk. An actual overview of everything that can be done can be found within an article entitled "The Mango Store Lets You Bank Without Commitment".
Over the years prepaid cards have evolved tremendously and those considered as "unbanked" and "underbanked" have become one of the primary focuses of the industry. When it comes to those that are unhappy with their current bank or card issuer, prepaid cards are hoping to make the case that they offer a better, cheaper option. When cards are advertised many times you will see the benefits highlighted as being without this such as overdraft charges, which have become major news as of late. Instead they can simply pay a lower monthly fee (some void if certain amount is spent per month) that is said to save more money in the long run.
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