Sears’ Credit Cardholders to Get More
As companies find new ways to attract and keep customers, it seems essential that they improve their current products or offer new ones to get the competitive edge. Although many people probably do not think about it, the same can be said when it comes to credit cards as well. As we have already seen new products hit the market to help cardholders better control their finances, it now seems that retailers are getting into the mix looking to give their cardholders more value for their bucks.
Very soon new Sears’ credit cardholders can look for a little something extra that they probably have never received in the past from anywhere else. Trying to shake up the retail world Sears recently announced that they will be offering their cardholders unique products. Two of these products include a Sears Platinum MasterCard, which is connected to a Sears Choice Rewards program; and "Credit Score Access" which gives the consumer the ability to access their credit scores. At this time Sears will be the first major retailer to offer its cardholders access to their credit score at no extra cost.
According to the President of Sears Financial Services, the reason for these new products is because consumers need more when it comes to their financial needs. Also they believe that with the recent changes to the credit card industry, they must be able to give the cardholder more retail value to be chosen as the card of choice.


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